In the ever-changing world of healthcare, where communication can have a profound impact on patients’ lives, Unified Communications (UC) emerges as a transformative solution.
Research by Markets and Markets reveals that the healthcare industry is a flourishing market for Unified Communications solutions, expected to grow at a CAGR (Compound Annual Growth Rate) of 13.5% from 2021 to 2026. This indicates a wealth of opportunities for selling UC solutions within the healthcare sector.
In this blog post, we will explore 3 key benefits that Unified Communications (UC) brings to the healthcare sector and discuss how it aligns with the specific needs of healthcare institutions. By gaining insights into these advantages, you can tap into opportunities and discover the value you can offer to your customers.
Benefit #1: Streamline Patient Experience
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Call Center
Effective communication plays a vital role in the healthcare industry as patients are essentially customers with a stake in the service they receive. By implementing a call center, healthcare institutions can ensure that patient inquiries are handled efficiently and provide better care.
Features such as Queue Callback and Priority Queue contribute to a streamlined patient calling experience by reducing wait times in the queue. IVR and Call Routing ensure that patients are quickly connected to the right specialists. PCI-compliant call recording guarantees the secure handling of sensitive patient information. As a result, patients will feel more supported, leading to increased satisfaction and loyalty.
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Omnichannel Scheduling
Another way to offer patients more convenience is to build an easier appointment scheduling process.
Offering omnichannel scheduling, like SMS texting, allows patients to schedule appointments not only over the phone but also via digital channels like mobile apps, providing patients with convenient booking options. Furthermore, healthcare providers can utilize digital channels to automate post-appointment surveys and send medication reminders for aftercare follow-up.
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Integration with EHR and CRM
By integrating Electronic Health Record (EHR) or CRM systems, healthcare professionals can gain instant access to patient information and medical records through their UC platform. This integration enhances decision-making capabilities and allows for personalized patient care based on comprehensive data availability.
Benefit #2: Enhance Internal Collaboration
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UC Features
Patients often receive care from multiple specialists, including doctors, nurses, and pharmacists. UC features such as instant messaging, group chats, real-time presence, and file sharing help achieve seamless collaboration among the various moving parts within healthcare facilities, ensuring patients receive coordinated care.
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Mobile App
These days, healthcare workers are quite mobile. By introducing a mobile UC app, they can use their personal devices to call or message their colleagues and share information on the go. Whether they’re attending to patients on rounds or working remotely, team members can keep in touch with each other and stay connected.
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Zone Paging
As effective communication is vital in the healthcare sector, SIP paging integration with UC offers significant benefits to healthcare organizations to optimize internal productivity. This integration enables targeted messaging to designated departments and facilitates mass paging for emergency notifications across multiple zones.
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Hot Desking
Enabling Hot Desking can greatly boost productivity facility-wide. When conducting rounds in different apartments, doctors and physicians can log in to a host desking phone and use it like their own extension, with access to contacts, voicemails, and other saved settings.
Benefit #3: Provide Virtual Care
Since the COVID-19 pandemic, telehealth and telemedicine have gained widespread acceptance among the public. UC equips healthcare institutions with Video Call and Video Conferencing capabilities, allowing them to deliver remote consultations and medical advice to patients and reach a larger patient base, particularly in rural or underserved areas.
Ready to Make a Strategic Move?
Now that you understand the key benefits of selling Unified Communications (UC) solutions to the healthcare industry, it’s time to position your UC offerings and capitalize on this lucrative market.
If you need further help or more information, please don’t hesitate to contact us with any questions you may have. You can explore more about Yeastar’s Unified Communications solution tailored for the healthcare industry here or download the solution brochure here.
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