Engage Customers with WebRTC Click-to-Call

It is quite often that a customer wants to talk to a real person for help when browsing a website. Have you ever wished you could offer a simple and convenient contact option for your website visitors? If so, you might be interested in WebRTC Click-to-Call, a feature that enables instant, real-time communications through the web browser to dedicated business representatives.

What Is WebRTC Click-to-Call?

WebRTC Click-to-Call is a feature that allows your customers to make voice or video calls from your website using WebRTC technology. Unlike traditional phone calls, WebRTC calls do not require any plugins or additional software.

Yeastar P-Series PBX System supports WebRTC Click-to-Call for website visitors to make FREE calls to your team by clicking on a designated button or interactive elements. To enable this feature, you need to create a WebRTC trunk in the P-Series Management Portal and place the generated link on your website.

When a visitor initiates a call, it will be routed through the P-Series PBX System via the predefined SIP trunk and connected to the appropriate destination, such as an extension, a queue, or an IVR. Moreover, audio calls can be upgraded to video chats, enhancing the customer experience and offering more personalized service.

Some of the many benefits of WebRTC Click-to-Call are as below:

Facilitate real-time communication between website visitors and businesses
Support video calling for more immersive and collaborative communication
Enable businesses to provide support and assistance to customers in real-time
Improves customer engagement and satisfaction
Make good use of website traffic to boost sales

WebRTC Click-to-Call in Different Business Scenarios

Sales: How often do website visitors have unanswered questions that prevent them from making a purchase? One-on-one care and attention are of great help in closing deals during the buying process. This is where WebRTC Click-to-Call can truly make a difference. For example, online retailers can use it to assist customers with product selection, checkout, and upselling.
Customer Service: WebRTC Click-to-Call shows a special promise for customer service. People call you because they want to talk to a human being. With a simple click, they can get immediate assistance, ask questions, seek clarifications, or resolve issues without delay. This instant support helps in improving customer satisfaction and resolving problems more efficiently.
Marketing: WebRTC Click-to-Call is also a powerful engagement and conversion tool for inbound marketing. It not only drives higher conversion rates as a call-to-action, but marketers can also analyze which web pages prompt the most inquiries and identify those callers as marketing-qualified or sales-qualified leads.

Setting up WebRTC Click-to-Call in Yeastar P-Series PBX System

Pre-requisites

Plan: Enterprise Plan and above. (If you need video calls, the Ultimate Plan is required.)
Supported web browsers: Chrome 87 or later, Edge 87 or later, and Opera 72 or later.

1. Create a WebRTC Trunk.

Log in to the P-Series Management Portal and go to Extension and Trunk > Trunk. Set up a WebRTC Trunk and a WebRTC inbound call link will be generated automatically.

2. Designate the WebRTC Call Destination

Go to Call Control > Inbound Route to add an inbound route for the WebRTC trunk to route incoming calls. When the website visitors click to initiate WebRTC calls, the calls will be routed to the configured destination. In the Default Destination section, set destination(s) for the WebRTC inbound calls.

3. Test the WebRTC Call Link

Copy the WebRTC Inbound call link, paste it into the address bar of your web browser, and press Enter. See if a call is place to the pre-set call destination.

4. Place the Call Link on Your Website

You can either:

Embed the WebRTC call link as a custom button link on your website

Or use the following script to add the default call button to your website:

<script src="{Default Call Template Embed Link}"></script>

For more detailed configuration guides, please refer to the Administrator Guide: Cloud Edition | Software Edition | Appliance Edition.

Want to have a try? Simply sign up for a 30-day free trial of Yeastar P-Series PBX System to experience WebRTC Click-to-Call along with a wide range of compelling VoIP and unified communications features.

Engage Customers and Boost Sales with WebRTC Click-to-Call